Big secret? Big data.

Strategy development for achieving new revenue streams from monetization of big data.

Client NDA
Velika skrivnost? Big data.
Year 2018
Industry Telecommunications

The challenge

A leading Telecommunications Company in Slovenia wanted to monetize its data, which were a part of the corporate strategy. For a successful implementation it was necessary to define concrete sales solutions and organize internal resources. The key challenge was therefore to prepare a strategy for data monetization that considers all legal aspects, existing IT infrastructure, employees’ competences and necessary business processesfor execution. 

We provide an in-depth perspective of business expectations through data analysis, structuring and interpretation.

Solution

We reviewed key elements, necessary for implementation of external data monetization, evaluated different approaches for data monetization, prepared a strategy and defined needed adjustments of critical areas, necessary data, legal aspects, IT infrastructure and defined business processes.

Our data-driven approach to consulting projects utilises available data, providing a sound basis for decision making based on a large quantity of data through consolidation and structuring.

Results

  • The project resulted in definition of new areas to generate income, aligned with their corporate strategy. Our client successfully implemented the data monetization strategy with several new products.

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