Skip to contentAs part of the “Future Inspires Us” campaign, we enable users to ensure their own futures. A VR game in which users compete in virtual flying quickly became an important connecting point for technology enthusiasts, ambassadors and general audience.
To enhance Telekom Slovenija’s position as a state-of-the-art telecommunications provider and support sales of selected products and services.
We launched a game called VR Bird in which users test their skills and compete in virtual flying, including upgrades for various challenges. Using state-of-the-art technology, we created a unique experience, upgrading brand loyalty throughout Slovenia with a series of events for this brand that connects the digital with the physical, creating an image of the future.
The game itself is just one of the project’s elements. The project was supported with a multi-channel, targeted digital strategy to support sales and strengthen Telekom Slovenia’s position as a state-of-the-art telecommunications provider. Two versions of VR Bird were created: the autumn and winter versions. The autumn version, which inspires with golden colours and the animal world, was upgraded as the winter version with new mechanics and snowy images and quickly became an important connecting point for technology enthusiasts, ambassadors and general audience.
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